
Quantitative
We carry out interviews in a variety of settings including on-street, in-store, in-home and at exit points across both consumer and business sectors. Our fieldwork team operates throughout the UK.
Surveys are conducted using tablets equipped with Snap XMP survey software allowing for efficient and reliable data collection. Survey data collected via Offline Interviewer is encrypted using 1024-bit RSA and remains secure on the device until it is safely transferred.
Computer Aided Telephone interviews (CATI) are undertaken by our experienced remote telephone team. We use an integrated system combining Snap XMP, Sample Manager and Ring Central to deliver high-quality interviews. All calls are recorded for quality assurance and training purposes. For larger-scale telephone projects, we work in partnership with JTL Research.
While postal surveys are less commonly used, they remain a valuable method for reaching audiences who are less comfortable with digital formats. We provide full design, print and postal management services, and often combine postal with online to broaden reach and improve response rates.