Market Research and You

Thank you for taking part.  We undertake research on behalf of research companies or organisations who want to better understand the needs and opinions of the public.  Your participation helps shape products, services and policies that reflect real experiences.

 

How Market Research Works

Organisations commission research to gather views from a broad mix of people.  We carefully select interview participants to represent different age groups, jobs and backgrounds.  Our interviewers are professionally trained and work to strict ethical standards.

 

Your Privacy Matters

• Your answers are confidential and only used for research

• We follow GDPR 2018 and Data Protection Act 1998 regulations

• Your personal details will never be used for sales, marketing or passed to third parties without your consent

• Some details, such as your name or contact information, may be collected to check that interviews were conducted properly. This information is kept secure and confidential

 

Your Rights

You have a right...

• To know the purpose of the research

• To know who is interviewing you (our interviewers carry photographic ID)

• To end the interview at any time

• Decline to give your name

• Request access to or deletion of any personal data we hold

 

Who We Are
This research was carried out by Taurus Research, an independent market research agency working to the highest professional standards.

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If you have any questions or would like more information, please contact us at: hello@taurusresearch.co.uk

If you have any concerns about the way this interview was conducted, or would like to know more about the market research industry, you can contact the MRS Freephone Service, available seven days a week, 9am to11pm on: 0800 975 9596
 

MRS is the professional body for market and social researchers.  All its members are bound by a Code of Conduct, which sets professional standards and guarantees confidentiality and fair treatment for people interviewed.
 

Remember….

Genuine market research whether through the post, on the phone, in-home or on the street:

• Is completely confidential

• Never tries to sell you anything

• Never requests money

• Never ask you to make an appointment with a salesperson

To take part in further research, please click here to join the Taurus Research Panel.